I see this Facebook Fan Page Faux Pas every day.
You’re busy. I’m busy. I get it. And, yes, I still call it a Facebook Fan Page because you can’t always teach an old dog new tricks.
We like to use 3rd party apps to schedule posts but…..
there is a time and place for everything!
I see smart marketers do this every day and it makes them look less savvy!
Here it is in your friends news feed:
My Personal Profile:
Good morning! What beautiful thing do you plan to do for yourself today?
My Page:
Good morning! What beautiful thing do you plan to do for yourself today?
Now, I’m not picking on anyone. I’ve done this countless way too many times myself. When you schedule a post consider the fact that you have many friends on your personal profile that also like your page! And they see these posts, side by side, and may feel a little …. marketed to?
You run a great risk when you schedule like this for one reason: a percentage of the people seeing that, time after time, may eventually either hide your Facebook fan page and NEVER see another update or change the way they see the items from the personal profile. YOUR personal profile.
How do I know this?
Because I’ve opted to *not* get messages from one or the other of the them myself!
If I have, I know others have.
Don’t forget that no amount of ‘promoting’ a post will make them EVER see it if they have chosen to hide your Page!
REMEMBER THIS:
It’s hard to engage someone who has opted out of the relationship!
ESPECIALLY when we don’t know it!
Again, I’m not pointing fingers. People are getting smarter and many of us are teaching people to use the very platforms that WE are using to market — and they know how to hide us!
Think about it next time you schedule. How will your ideal client see this in their news feed?
About Becky FisherBecky Fisher -- Social Media Manager and Strategist - understands the value of relationships and reputation management! Having built a long lasting multiple-6-figure/year business in real estate title before early retirement, she is most proud of her clients relating that they felt like she was family to them and not a contracted service. While she takes business very seriously, she doesn't take herself too seriously as evidenced by her upbeat and light-hearted postings online. These days she hails from Central Texas where she and her husband relocated to be close to her only grandchild - Baby Danger. Contact her anytime at becky@simpleandsane.com and she'll make you feel at home!
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She'll speak like she's got sense on her personal G+ page at http://gplus.to/MagicalMediaSolutions & her G+ business page at gplus.to/BeckyFisherSocialMediaMgr
{ 15 comments… read them below or add one }
Good point Becky! I have done this numerous times because it was easy. You are right, so from now on I will place different postings….thanks for the wake up!!
That makes sense, Becky! Thanks for sharing this! I know I’ve done this when I first started on facebook.
it cracks me up when i see this.. several people on my list do it..Thanks for pointing it out!
I think I may be guilty of a little bit of this. This is great info thanks!
Straight talk! Love it! Thanks for the reminder…making mental note right now!
Great point, Becky. I admit, I also have done this before. Thanks for the reminder.
Thanks for the great words of wisdom! Appreciate that you’re looking out for us!
Great points Becky. I find sometimes when I see the “me-me syndrome” I opt out of a relationship as it is unequally balanced including giving the “luv” out. Hard for me to have a lopsided relationship. Just reflecting.
I so agree! To be, it is quite annoying when I see that all in my newsfeed!
haha! I agree with you on this one especially. What is the point of having the two pages if you are going to be a robot and post the same things at the same times? There is no point!
Oh this is so true Becky! Thank you for sharing and I totally agree.
Thank you for this! Reminder of what not to do! Marcy
I have done this in the past but realized that it is not a proper method of communicating. Great reminder!
Guilty upon occasion. What alternatives do you suggest?
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Hi Kim! I’d suggest posting it to your profile and scheduling the same post for your Page for an hour or two later.
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